Competition: Marketing & Branding
Johnson & Johnson Agrees to Pay $2.2B Settlement Over Off-Label Marketing of Anti-Psychotic Drug Risperdal
Kellogg Agrees to Pay $4M to Settle Class-Action Suit Over Marketing Claims Made for Frosted Mini-Wheats, Including Claims That the Cereal Improved Children's Attentiveness, Memory and Other Cognitive Functions
Trying to Reverse a Multi-Year Decline, Yahoo Inc. Plans to Ramp Up Advertising and Marketing to Make 'Ourselves Cool Again'
San Francisco Attorney Defends Investigation Into Monster Beverage Corp.'s Marketing of High Caffeine Energy Drinks to Children, Citing Mounting Scientific Evidence of Health Risks
Launches Are Now 'Make-or-Break' Moments for Apps as Tech Companies Feel Pressure to Spend Much More to Win 'Fierce Battle' Among Mobile Games
Visitors Sue Metropolitan Museum of Art for 'Deceptive' Admission Fee, Saying the Met Fails to Make Clear That $25 Entrance Fee Is Merely a Suggestion
Ontario Government Urges Restaurants to Ban Marketing of Junk Food to Kids in Response to a Report Finding 27.5% of Kids Ages 2-17 Are Obese